Friday, October 26, 2007

Note to PR flacks

When writing a script for your university president to be used while recording a video segment for the upcoming capital campaign and describing the campaign's focus, one should stay away from the phrase ... "growing our endowment."

7 comments:

Princess of Everything (and then some) said...

*snickers*

Janie said...

****snort****
While giving the speech, did he smile with the Enzyte smile?

SpookyRach said...

*more snickering*

jonboy said...

Janie -- fortunately I caught that while proofing and was able to change it before it made it's way to the president.

Janie said...

Oh, man. I bet you were glad!

(You didn't write it, right? Coz if'n you be's a writing that, you might be a-needin' some counseling for ummmm....some.....ummmmm...larger issues.

Just sayin'.

:)

jonboy said...

Yeah, I wrote it. In context, the pres was supposed to say "This campaign places an emphasis on infrstructure, technology and growing our endowment." After re-reading, I changed it to "...infrastructure, technology and increasing the university's endowed holdings." Which may not be much better, but there is just no good way to say that.

Janie said...

Yeah, no way to keep that puppy going. Sounds better, though!